Rituals

Rituals is a brand that was founded in 2000 in the Netherlands and was the first to combine body cosmetics with the introduction of home fragrance products. The brand’s philosophy is to change everyday activities into meaningful moments, to find happiness in small things. The brand has a wide range of products including body and face care cosmetics, sun care, home accessories such as scented candles, scented sticks, as well as car fragrances. The collections refer to ancient care ceremonies and are inspired by the culture of the Far East. Among them: the Sakura collection, talking about celebrating everyday as if it was a new beginning, Ayurveda, referring to the balance between the body and soul, Karma spreading the idea of sharing the good that returns to us when sent out to the world, or the Hammam collection inspired by Turkish cleansing treatments.